Monthly Archives: September 2009

Public or Private – What Type of Association Community Do You Favor?

This year’s ASAE Annual was dominated by a very consistent theme– “Building Communities through Social Media”.  Many associations are trying to make sense of social media and how to best leverage it for their organization and make it profitable. With that said, it’s evident to me that an association can take one of two routes [...]
Posted in Knowledge Community, Social Media, Uncategorized, Web Site Strategy | Leave a comment

(Part II of III) Create a Strategy for a Profitable Online Community

We want to start a Blog. We want to do Twitter. What is it again? I just set up a Facebook site for our Association. Every day I hear from Association Executives and business owners that they want to do {fill in the blank with choice of social media tool}. Usually it’s because they have found [...]
Posted in Knowledge Community, Non-Dues Revenue | Leave a comment