Monthly Archives: October 2009

Why Niche Web Sites are Better than Google

Have you ever searched for something on Google, only to revise and resubmit your search three or four times and give up?  Why do we put up with that?  Google is an effective search engine, but it’s a poor research engine.  (Check out my recent post, “6 Things I Hate About Google”).  Niche Web sites, [...]
Posted in Marketing, Web Site Strategy | 1 Comment

6 Things I Hate About Google

I have to guess what keywords to use… over and over again. Every time I look on Google for content I know is out there, somewhere, I have to guess what keywords to use.  IMHO, this requires a superior act of skill and patience because to get the good stuff, (you know, the paid [...]
Posted in Continuing Education, Distance Learning, Marketing, Non-Dues Revenue, Web Site Strategy | 6 Comments

Get Great Scores on Webinars

When recently asked by one of his clients about what makes a webinar score really high on the post-event surveys, what specific things make it seem more “real” or practical and interactive? Collin Buckley, an Account Director with Peach New Media has this to say: “From my experience, a successful webinar depends upon many things. One [...]
Posted in Non-Dues Revenue, Webinars | Leave a comment