Category Archives: Knowledge Community

Pull the Trigger(s)! The Value of *Scheduling* any Web Event

By Johnson Cook | Published: February 15, 2010
We Peaches say at least 6 times per week that clients need a “trigger” to get their customers to use their online programming. Whether you are selling webinars, online CLE videos, or even knowledge communities, the one thing that seems to be a success factor is scheduling. In recent posts by Ken Molay, of Webinar Success, [...]
Also posted in Continuing Education, Distance Learning, Marketing, Non-Dues Revenue, Web Site Strategy, Webinars | Leave a comment

2010 New Media Summit – A Public Google Wave

By Johnson Cook | Published: January 27, 2010
The Peach Knowledge Community is holding our second annual New Media Summit for Associations in Washington DC on June 8, 2010. We are in the process of exploring topics around new media, learning, and social media. One of the topics we are considering is also one of the tools we are using to [...]
Also posted in Distance Learning, Marketing, Non-Dues Revenue, Social Media, Web Site Strategy, Webcasting, Webinars | 3 Comments

Public or Private – What Type of Association Community Do You Favor?

By Ryan Graham | Published: September 15, 2009
This year’s ASAE Annual was dominated by a very consistent theme– “Building Communities through Social Media”.  Many associations are trying to make sense of social media and how to best leverage it for their organization and make it profitable. With that said, it’s evident to me that an association can take one of two routes [...]
Also posted in Social Media, Uncategorized, Web Site Strategy | Leave a comment

(Part II of III) Create a Strategy for a Profitable Online Community

By Dave Will | Published: September 3, 2009
We want to start a Blog. We want to do Twitter. What is it again? I just set up a Facebook site for our Association. Every day I hear from Association Executives and business owners that they want to do {fill in the blank with choice of social media tool}. Usually it’s because they have found [...]
Also posted in Non-Dues Revenue | Leave a comment